1. Get the look of emerging starlets, minus the movie star price. Great products at a better price.

2. Backed by celebs in the industry. From our “So You Think You Can Dance” stars to models, cheerleaders, and more, we’ve got tons of fabulous people on our side.

3. Makeup your way. Customize your palette any way you’d like. Choose your products and your colors. And now primer's included too.

4. Bloggers love us too. Check out all of the everyday people that are ranting and raving about us too. Visit the press page.

5. That’s so cliché. A cliché is a cliché because it’s popular and it works. It lasts, just like the makeup.

6. Get your whole face in one place. (With refills). Everything you need for eyes, face, and lips, in one little palette for a girl on the go.

7. Perfect for you, whoever you are. Whether you like the natural look or the dramatic look, we’ve got you covered.

8. Cliché cares. Cliche gives back to the Dancer’s Care foundation.

9. Our colors stay true. On a hot stage or on a hot date, these colors won’t fade. And the color that you see is the color that you’ll get.

10. Still need more? We offer great coupons and rewards and we’ll also keep you up to date on your favorite starlets at clichecosmetics.com